BLOG POST #6: OUR COMMITMENT TO "U."

 

In this Post we remind our Consumers about our commitment to create products for and by "All of Us"

What "All of Us" means at CBU?

At CBU, "All of Us" isn't just a catchy phrase - it's a way of life. We believe in creating products that cater to everyone, regardless of age, gender, or background. 

How we ensure inclusivity in our products?

CBU goes the extra mile by going out into different areas of our state (and several states on the east coast) currently, with our products and ask consumers their honest opinions on things such as design, material, color choice and cost. We repeat this by requesting that our consumers who purchase on our site (currently, only selling in the US) to give us a review. This practice usually results in honest feedback on our products. From diverse product testing panels (family, friends, co-workers and sometime complete strangers in malls) to help us with our marketing campaigns; while we are a small home-based business, we leave no stone unturned.

Why should you care about CBU Creations commitment to inclusivity?

Well, for starters, who doesn't want a product that's been tried and tested by a diverse group of individuals? It's like getting the stamp of approval from the entire world! As long as the individual is someone who would wear Fashion Jewelry - they are a possible consumer. Plus, supporting a brand that values inclusivity is just good karma, you know?

What sets CBU apart from other brands?

CBU isn't just another faceless business churning out products for the masses. We'd like to think we are a brand with a heart and spirit to stay connected to the earth. When you buy a CBU product, you're not just buying a thing - you're buying into a movement. It matters to us that approximately 80% of the products we sell are recyclable; and the other 20% - more often than not - can be re-purposed. 

How can you get involved with CBU's mission?

It's simple, really! Just keep supporting businesses like CBU Creations who don't just take from the earth but care for it. By using things that come from the earth that are not harmful to it. Thus, it can be returned back to the earth when where done. Then, over time these things can be used by the next generation or person who will use the object next. The more people who know about our mission, the greater the impact we all can make on our planet. 

Thanks Everyone, for allowing us to Satisfy Your Craving for Trusted and Quality Products.

Best Regards, 

Marlese S., Owner & Lead Creative - CBU Creations, LLC